Medio

Medio is a business-to-business mobile analytics provider based in Seattle , WA. The company processes pre-existing data [2] to provide historic and predictive analytics . Medio is built on a cloud-based [3] Hadoop platform and is designed to interpret big data for mobile enterprise. Medio has had various partners including: IBM , Rovio , [4] Verizon , T-Mobile , [5]ABC , and Disney [6]

Medio was founded in 2004 by Brian Lent, Bill Bryant, David Bluhm, and Michael Libes and employed 40 people. [7] Founded to be the ‘ Google ‘ of mobile search engines, [8] Medion was backed by $ 30 million in initial venture funding from various tech companies including: Accel Partners , Mohr Davidow Ventures , and Frazier Technology Ventures .

Medio received $ 11 Million more in 2006 [9] to create a mobile analytics search engine capable of searching for ringtones, graphics, and internet-delivered information. [8] This sparked employment to over 100 employees for some time, but in 2009 Google released their new mobile search engine. Rob Lilleness, who joined the company as President and COO in 2007 and was recently named CEO in 2009, took a leading role in the field of business analytics. . [10] The shift in lay-offs of the staff, scaling back to nearly 60 employees. [11]

By the end of 2010 the company became profitable, almost tripling its sales of previous years. [12] With the latest version of the Medio Platform and the release of K-Invite, Medio has grown to 70 employees with a total of $ 44 million in venture funding. [6]

On July 1, 2014, Nokia and the company plans to grow their presence in Seattle. [13] [14]

References

  1. Jump up^ “Robert P. Lilleness – Businessweek”
  2. Jump up^ John Trent (October 5, 2012). “Engineering grad Lent shares story” . UNR . Retrieved 2013-08-02 .
  3. Jump up^ Greg Lamm (October 26, 2011). “IBM Seattle powers Medio Systems in the cloud” . Puget Sound Business Journal.
  4. Jump up^ Nicole Perlroth (August 19, 2011). “Angry Birds Developer Partners With Medio As It Heads Into Billion Dollar Valuation Territory” . Forbes . Retrieved 2013-08-30 .
  5. Jump up^ Sharma, Amol (November 12, 2007). “T-Mobile Wagers Deal With Google Is Worth the Risk – WSJ.com” . Online.wsj.com . Retrieved 2013-08-11 .
  6. ^ Jump up to:b Dean Takahashi (May 14, 2013). “Medio launches way for game and app developers to get more users” . VentureBeat . Retrieved 2013-07-06.
  7. Jump up^ John Cook (October 27, 2005). “Venture Capital: Aiming to establish mobile search” . seattlepi.com . Retrieved 2013-08-14 .
  8. ^ Jump up to:b Duryee, Tricia (2007-03-19). “Business & Technology | Medio launches cellphone ad network | Seattle Times Newspaper” . Seattletimes.com . Retrieved 2013-08-30 .
  9. Jump up^ John Cook (2006-11-15). “Medio attracts $ 30 million: Seattle mobile search startup will expand” . seattlepi.com . Retrieved 2013-08-30 .
  10. Jump up^ “Medio taps top executive”,seattlepi.comJuly 2, 2007.
  11. Jump up^ Ina Fried (March 17, 2011). “Onetime Mobile Search Medio Player Aims for Rebirth as Analytics Company” . AllThingsD . Retrieved 2013-07-26 .
  12. Jump up^ Brier Dudley (August 19, 2008). “Angry Birds Rovio maker taps Seattle’s Medio | Seattle Times Newspaper” . Seattletimes.com . Retrieved 2013-08-15 .
  13. Jump up^ “Nokia Looks To Bolster Its HERE Business Maps With Recent Buys”,Forbes, June 17, 2014.
  14. Jump up^ “Nokia acquires mobile analytics company Medio for ‘Here’ rental platform”,Geekwire, June 12, 2014.